{"id":537,"date":"2022-02-22T11:40:34","date_gmt":"2022-02-22T10:40:34","guid":{"rendered":"https:\/\/www.kynova.com\/v2-agence\/?p=537"},"modified":"2023-02-24T09:56:02","modified_gmt":"2023-02-24T08:56:02","slug":"promouvoir-son-entreprise-sur-facebook","status":"publish","type":"post","link":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/","title":{"rendered":"Promouvoir son entreprise sur Facebook"},"content":{"rendered":"\n<p><strong>D\u00e9velopper son chiffre d\u2019affaires<\/strong><\/p>\n\n\n\n<p>Ces publicit\u00e9s sur internet sont un v\u00e9ritable outil commercial. Les conversions g\u00e9n\u00e9r\u00e9es gr\u00e2ce aux annonces publicitaires augmentent le chiffre d\u2019affaires de l\u2019annonceur. Gr\u00e2ce au fonctionnement de son l\u2019algorithme et gr\u00e2ce aux donn\u00e9es dont le g\u00e9ant du web dispose, Facebook peut atteindre de mani\u00e8re relativement pr\u00e9cise un public susceptible d\u2019\u00eatre int\u00e9ress\u00e9 par les offres que proposent l\u2019annonceur. Ainsi, l\u2019entreprise va voir sa visibilit\u00e9 s\u2019\u00e9largir et le nombre de ses clients augmenter du fait de cette visibilit\u00e9. A condition, bien s\u00fbr, que l\u2019offre propos\u00e9e soit pertinente et bien adapt\u00e9e \u00e0 la cible client\u00e8le, mais c\u2019est un autre sujet\u2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Les types de publicit\u00e9 Facebook les plus courants\u2026<\/strong><\/h2>\n\n\n\n<p>&#8211; La publicit\u00e9 avec images&nbsp;: une alternative \u00e9l\u00e9mentaire mais influente, elle permet une promotion efficace, captivante et claire de votre marque. Par exemple, cette pratique est tr\u00e8s utilis\u00e9e par les marques d\u2019accessoires, car elle met en avant le produit tout en gardant l\u2019atmosph\u00e8re de l\u2019enseigne. Attention \u00e0 la qualit\u00e9 du visuel qui est essentielle. Une photo floue ou pix\u00e9lis\u00e9e pour promouvoir un produit est rarement une bonne id\u00e9e&nbsp;!<\/p>\n\n\n\n<p>&#8211; La publicit\u00e9 par vid\u00e9o&nbsp;: une alternative dynamique et captivante, elle permet de diffuser dans le fil d\u2019actualit\u00e9 ou les Stories des petits clips vid\u00e9o mettant en avant des produits ou des services. Par exemple, cette pratique peut \u00eatre utilis\u00e9e par une marque de v\u00eatements faits-mains. Cependant, l\u2019incorporation de vid\u00e9os n\u2019est pas obligatoire, un film bas\u00e9 sur des animations graphiques (diaporama, motion design\u2026) peut tr\u00e8s bien fonctionner. L\u00e0 encore, la qualit\u00e9 de la vid\u00e9o peut faire la diff\u00e9rence par rapport \u00e0 la concurrence, en particulier dans des secteurs comme le voyage, le luxe, la mode, etc. pour lesquels le visuel est extr\u00eamement important.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Vous souhaitez communiquer sur Facebook&nbsp;?<\/strong><\/h2>\n\n\n\n<p>L\u2019agence Kynova vous accompagne dans la r\u00e9alisation de ces contenus et dans la publication de ceux-ci sur le r\u00e9seau Facebook afin d\u2019am\u00e9liorer la visibilit\u00e9 de votre entreprise. Kynova saura vous conseiller dans la mise en \u0153uvre de votre projet selon vos contraintes et votre budget.&nbsp; <a href=\"https:\/\/www.kynova.com\/v2-agence\/contact\/\">Contactez-nous pour \u00e9tudier ensemble votre projet.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9velopper son chiffre d\u2019affaires Ces publicit\u00e9s sur internet sont un v\u00e9ritable outil commercial. Les conversions g\u00e9n\u00e9r\u00e9es gr\u00e2ce aux annonces publicitaires augmentent le chiffre d\u2019affaires de l\u2019annonceur. Gr\u00e2ce au fonctionnement de son l\u2019algorithme et gr\u00e2ce aux donn\u00e9es dont le g\u00e9ant du web dispose, Facebook peut atteindre de mani\u00e8re relativement pr\u00e9cise un public susceptible d\u2019\u00eatre int\u00e9ress\u00e9 par [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":538,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,24],"tags":[],"class_list":["post-537","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-news-n-tech"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Promouvoir son entreprise sur Facebook - Kynova<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Promouvoir son entreprise sur Facebook - Kynova\" \/>\n<meta property=\"og:description\" content=\"D\u00e9velopper son chiffre d\u2019affaires Ces publicit\u00e9s sur internet sont un v\u00e9ritable outil commercial. Les conversions g\u00e9n\u00e9r\u00e9es gr\u00e2ce aux annonces publicitaires augmentent le chiffre d\u2019affaires de l\u2019annonceur. Gr\u00e2ce au fonctionnement de son l\u2019algorithme et gr\u00e2ce aux donn\u00e9es dont le g\u00e9ant du web dispose, Facebook peut atteindre de mani\u00e8re relativement pr\u00e9cise un public susceptible d\u2019\u00eatre int\u00e9ress\u00e9 par [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/\" \/>\n<meta property=\"og:site_name\" content=\"Kynova\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-22T10:40:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-24T08:56:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2022\/02\/facebook-promouvoir.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kynova Webmaster\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kynova Webmaster\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/\"},\"author\":{\"name\":\"Kynova Webmaster\",\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/#\/schema\/person\/ed7024d0a04129104ccf0c67f89342f1\"},\"headline\":\"Promouvoir son entreprise sur Facebook\",\"datePublished\":\"2022-02-22T10:40:34+00:00\",\"dateModified\":\"2023-02-24T08:56:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/\"},\"wordCount\":397,\"publisher\":{\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2022\/02\/facebook-promouvoir.jpg\",\"articleSection\":[\"Actualit\u00e9s\",\"News 'n Tech\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/\",\"url\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/\",\"name\":\"Promouvoir son entreprise sur Facebook - Kynova\",\"isPartOf\":{\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2022\/02\/facebook-promouvoir.jpg\",\"datePublished\":\"2022-02-22T10:40:34+00:00\",\"dateModified\":\"2023-02-24T08:56:02+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#primaryimage\",\"url\":\"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2022\/02\/facebook-promouvoir.jpg\",\"contentUrl\":\"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2022\/02\/facebook-promouvoir.jpg\",\"width\":1000,\"height\":750,\"caption\":\"promouvoir avec facebook\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.kynova.com\/v2-agence\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Promouvoir son entreprise sur Facebook\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/#website\",\"url\":\"https:\/\/www.kynova.com\/v2-agence\/\",\"name\":\"Kynova\",\"description\":\"Agence de communication et d\u00e9veloppement\",\"publisher\":{\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.kynova.com\/v2-agence\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/#organization\",\"name\":\"Kynova\",\"url\":\"https:\/\/www.kynova.com\/v2-agence\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2015\/05\/logo-Kynova.png\",\"contentUrl\":\"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2015\/05\/logo-Kynova.png\",\"width\":349,\"height\":183,\"caption\":\"Kynova\"},\"image\":{\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/#\/schema\/person\/ed7024d0a04129104ccf0c67f89342f1\",\"name\":\"Kynova Webmaster\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.kynova.com\/v2-agence\/#\/schema\/person\/image\/\",\"url\":\"\/\/www.gravatar.com\/avatar\/00f31483018eea0fbf9456e9b8ca7fa9?s=96&#038;r=g&#038;d=mm\",\"contentUrl\":\"\/\/www.gravatar.com\/avatar\/00f31483018eea0fbf9456e9b8ca7fa9?s=96&#038;r=g&#038;d=mm\",\"caption\":\"Kynova Webmaster\"},\"url\":\"https:\/\/www.kynova.com\/v2-agence\/author\/kynova-webmaster-2\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Promouvoir son entreprise sur Facebook - Kynova","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/","og_locale":"fr_FR","og_type":"article","og_title":"Promouvoir son entreprise sur Facebook - Kynova","og_description":"D\u00e9velopper son chiffre d\u2019affaires Ces publicit\u00e9s sur internet sont un v\u00e9ritable outil commercial. Les conversions g\u00e9n\u00e9r\u00e9es gr\u00e2ce aux annonces publicitaires augmentent le chiffre d\u2019affaires de l\u2019annonceur. Gr\u00e2ce au fonctionnement de son l\u2019algorithme et gr\u00e2ce aux donn\u00e9es dont le g\u00e9ant du web dispose, Facebook peut atteindre de mani\u00e8re relativement pr\u00e9cise un public susceptible d\u2019\u00eatre int\u00e9ress\u00e9 par [&hellip;]","og_url":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/","og_site_name":"Kynova","article_published_time":"2022-02-22T10:40:34+00:00","article_modified_time":"2023-02-24T08:56:02+00:00","og_image":[{"width":1000,"height":750,"url":"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2022\/02\/facebook-promouvoir.jpg","type":"image\/jpeg"}],"author":"Kynova Webmaster","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Kynova Webmaster","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#article","isPartOf":{"@id":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/"},"author":{"name":"Kynova Webmaster","@id":"https:\/\/www.kynova.com\/v2-agence\/#\/schema\/person\/ed7024d0a04129104ccf0c67f89342f1"},"headline":"Promouvoir son entreprise sur Facebook","datePublished":"2022-02-22T10:40:34+00:00","dateModified":"2023-02-24T08:56:02+00:00","mainEntityOfPage":{"@id":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/"},"wordCount":397,"publisher":{"@id":"https:\/\/www.kynova.com\/v2-agence\/#organization"},"image":{"@id":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#primaryimage"},"thumbnailUrl":"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2022\/02\/facebook-promouvoir.jpg","articleSection":["Actualit\u00e9s","News 'n Tech"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/","url":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/","name":"Promouvoir son entreprise sur Facebook - Kynova","isPartOf":{"@id":"https:\/\/www.kynova.com\/v2-agence\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#primaryimage"},"image":{"@id":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#primaryimage"},"thumbnailUrl":"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2022\/02\/facebook-promouvoir.jpg","datePublished":"2022-02-22T10:40:34+00:00","dateModified":"2023-02-24T08:56:02+00:00","breadcrumb":{"@id":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#primaryimage","url":"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2022\/02\/facebook-promouvoir.jpg","contentUrl":"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2022\/02\/facebook-promouvoir.jpg","width":1000,"height":750,"caption":"promouvoir avec facebook"},{"@type":"BreadcrumbList","@id":"https:\/\/www.kynova.com\/v2-agence\/promouvoir-son-entreprise-sur-facebook\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.kynova.com\/v2-agence\/"},{"@type":"ListItem","position":2,"name":"Promouvoir son entreprise sur Facebook"}]},{"@type":"WebSite","@id":"https:\/\/www.kynova.com\/v2-agence\/#website","url":"https:\/\/www.kynova.com\/v2-agence\/","name":"Kynova","description":"Agence de communication et d\u00e9veloppement","publisher":{"@id":"https:\/\/www.kynova.com\/v2-agence\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.kynova.com\/v2-agence\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.kynova.com\/v2-agence\/#organization","name":"Kynova","url":"https:\/\/www.kynova.com\/v2-agence\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.kynova.com\/v2-agence\/#\/schema\/logo\/image\/","url":"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2015\/05\/logo-Kynova.png","contentUrl":"https:\/\/www.kynova.com\/v2-agence\/wp-content\/uploads\/2015\/05\/logo-Kynova.png","width":349,"height":183,"caption":"Kynova"},"image":{"@id":"https:\/\/www.kynova.com\/v2-agence\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.kynova.com\/v2-agence\/#\/schema\/person\/ed7024d0a04129104ccf0c67f89342f1","name":"Kynova Webmaster","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.kynova.com\/v2-agence\/#\/schema\/person\/image\/","url":"\/\/www.gravatar.com\/avatar\/00f31483018eea0fbf9456e9b8ca7fa9?s=96&#038;r=g&#038;d=mm","contentUrl":"\/\/www.gravatar.com\/avatar\/00f31483018eea0fbf9456e9b8ca7fa9?s=96&#038;r=g&#038;d=mm","caption":"Kynova Webmaster"},"url":"https:\/\/www.kynova.com\/v2-agence\/author\/kynova-webmaster-2\/"}]}},"_links":{"self":[{"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/posts\/537","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/comments?post=537"}],"version-history":[{"count":3,"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/posts\/537\/revisions"}],"predecessor-version":[{"id":686,"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/posts\/537\/revisions\/686"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/media\/538"}],"wp:attachment":[{"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/media?parent=537"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/categories?post=537"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kynova.com\/v2-agence\/wp-json\/wp\/v2\/tags?post=537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}